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7 Types of Video Content That People Actually Want to Watch

Commercial Video production is something that gives you a lot of knowledge about the subject in a very short time. And science has also shown that if we absorb as many things as we can see with our eyes and hear with our ears, they will help us to understand more.

The advantage of this is that it is happening in every field. Many books are now being converted into video format in schools. Engaging videos are able to teach you a lot and that's why people love them.

If you dissect a story viewed in video format, you realise you understand it quickly. And the advantage of this psychology is that you can do the same with your marketing.


7 types of video content that people love.


1. Vlog

A vlog is something very simple and straightforward. People love this type of video and they're low cost and can be easily created with even your mobile or web camera.


2. Behind the scenes

Great brand storytelling can set a company apart from its competition, simultaneously motivating employees and captivating consumers. For this reason, one of the best types of video content you can use is a behind-the-scenes video that reveals your company culture.


3. Webinars

You can attract people to you by taking webinars because, with this type of video, you can connect people interested in knowledge on different topics.


4. Presentations

A presentation takes the excitement of an event and combines it with the practical use of a webinar to create a compelling, highly-shareable video. Presentations are something that people are always interested in because the speaker is the one who pays the most attention to the words. It is one of the most popular video genres.


5. Review Videos

If we want to buy an item, we often watch the product review video. People watch this type of video with a lot of anticipation, sometimes even feeling like they've already bought the item.


6. Testimonials

This video genre has the same concept as Product Review, but to review the product, a customer tells you about their brand experience.


7. Animations

Animation is also a part of creating excitement in the minds of consumers. The biggest impact may be on young children. And that's why this genre is famous in all categories.

Social media is a place where video ads are booming and you can take your brand to new heights by hitting your target audience. The important thing to keep in mind when it comes to video advertising is that you also need to look at exactly what kind of videos and content people like.

TV Commercial Video content should be short, sweet and appropriate. For example, if you are promoting a brand for kids, then animation videos will be of great value to you. You'll have to change the type of video content and video for each type of customer.

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